Social media is your superpower

It's an essential way to reach your customers, gain valuable insights and grow your brand.


Create, schedule, publish, and manage your social content and ad campaigns across social networks from a single dashboard—and maximize the impact of your social marketing with real-time measurement and insights across networks. 


Amplify is a feature within the Hootsuite platform. You can push curated Canada Life content to your own social networks from one place, offering a library of pre-approved social content that you can share to help build your own professional social presence.   

Key features

Create and schedule posts 

Craft new posts and schedule to multiple social networks at the same time using our publishing features. 

Manage all of your channels 

Get an overview of all of your social media channels and monitor your posts and messages. 

Plan upcoming campaigns 

View upcoming scheduled content, collaborate in real time, and create more effective campaigns with real-time recommendations on the best time to publish based on your social profiles. 

Stay on top of incoming messages 

Interact with users from different networks in a single stream. Respond to queries, boost positive reactions, and share messages with teammates in a single click. 

Analyze your results 

Measure your performance across all your social networks and create custom reports to show the impact on your brand and bottom line. 

Stay on top of everything on the go 

Download our free mobile apps and stay connected to the Hootsuite platform anywhere. 

Hootsuite and DOX demonstration

Sharing content and marketing materials to your prospects and clients is one of the best ways to build your brand. In this session we will take you through the features of the Hootsuite (00:00 - 13:15) and DOX (13:15 - 24:35) platforms. We will be providing a live demonstration of account setup, profile linking, as well as post creation and scheduling. Afterwards you will be able to set up your accounts and begin sharing your content and materials to prospects and clients.


Signing up is simple

You can get access to these tools and more through the Canada Life Digital Toolkit program. Learn more here