Social media is your superpower

It's an essential way to reach your customers, gain valuable insights and grow your brand. Hootsuite makes reaching your customers and growing your brand seamless.

Hootsuite, which includes Amplify, is part of The Canada Life Digital Toolkit, which offers you the flexibility to choose tools that make the most sense for your practice, with à la carte pricing. Hootsuite is $40 per month, plus tax. 


Create, schedule, publish, and manage your social content and ad campaigns across social networks from a single dashboard—and maximize the impact of your social marketing with real-time measurement and insights across networks. 


Amplify is a feature within the Hootsuite platform. You can push curated Canada Life content to your own social networks from one place, offering a library of pre-approved social content that you can share to help build your own professional social presence.   

Here’s how you can harness the power of Hootsuite and Amplify

Create and schedule posts. Craft new posts and schedule to multiple social networks at the same time using our publishing features. 

Manage all of your channels. Get an overview of all of your social media channels and monitor your posts and messages. 

Plan upcoming campaigns. View upcoming scheduled content, collaborate in real time, and create more effective campaigns with real-time recommendations on the best time to publish based on your social profiles. 

Stay on top of incoming messages. Interact with users from different networks in a single stream. Respond to queries, boost positive reactions, and share messages with teammates in a single click. 

Analyze your results. Measure your performance across all your social networks and create custom reports to show the impact on your brand and bottom line. 

Stay on top of everything on the go. Download our free mobile apps and stay connected to the Hootsuite platform anywhere. 

Sign up

If you’re a Canada Life-branded advisor, you’ll get access to Hootsuite once you’re fully contracted with Canada Life as part of the Canada Life Digital Toolkit program. If you’re a self-branded advisor, complete the Canada Life Digital Toolkit sign-up process

Questions? See more on getting started with Hootsuite or contact Field Marketing.